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SPEAKERS

Claire Routley

Consultancy Director

EVENT DATE

18 November 2026

In this session we’ll explore who gives and why and, importantly, why gifts in wills are good not only for organisations but for the people who support them.

Gifts in wills are one of the few charitable income streams predicted to see significant growth over forthcoming decades. However, for charities without a legacy programme, the association between legacies, death and money means that they can sometimes feel like one of the most challenging forms of fundraising to deliver well.

In this session we’ll explore who gives and why and, importantly, why gifts in wills are good not only for organisations but for the people who support them. We’ll also discuss the key elements that you need to put in place to start inspiring supporters to give in this way.

Key Learnings

  • Who leaves gifts in wills to charities
  • What inspires people to leave gifts in wills
  • The practical steps that you can take to encourage people to think about giving in this way

Can’t attend the live webinar? No worries! It will be recorded and available to watch on demand.

Full participation in Getting Started with Legacy Giving is applicable for 1.5 points in Category 1.B -Education of the CFRE International application for initial certification and/or recertification.

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